Should your business play defence or offence?
A case for bold actions in troubled times came from an unexpected industry – aviation, but the insight can be shared by companies any...
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Oct 21, 20202 min read
Does customer loyalty come with a price tag?
Every single brand in the world seeks for the ultimate holy grail: conquer customer harts, or better, their absolute loyalty. In the real...
Oct 13, 20202 min read
Your sales rep seems a nice person. But is it human?
Non-human interactions are becoming more common across all business – the news are that they are becoming hard to differentiate from...
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